“VAX FACTS: THE COVID-19 VACCINE TRUTH ™”TAKING ON THE WORLD’S BIGGEST PUBLIC HEALTH CHALLENGE
Millions of Americans and billions of citizens around the world are desperately looking for an unbiased, nonpartisan resource which addresses their concerns and can intelligibly answer their questions about COVID-19 vaccines. With the need to have a substantial percentage of its population vaccinated against COVID-19 in order to resume normalcy (estimated to be as high as 90%), the U.S. faces an extraordinary challenge due to fact as many as two out of four Americans are highly resistant to getting vaccinated due, in part, to the politicization of COVID-19 vaccines. The identical challenge spans the globe.
This is exacerbated by the emergence of variants and, eventually, new strains which could require those who were vaccinated early in the process (usually via a two-dose regimen) to be vaccinated yet again with a modified or new vaccine. These possibilities have the potential to greatly increase Vaccine Hesitancy.
As a result, it is of paramount importance to listen and engage respectfully with all Americans but especially those who have serious questions and concerns. By providing objective and unbiased information to the general population while simultaneously directly but very respectfully addressing those with “Vaccine Hesitancy,” this podcast and video series can play a major role “moving the needle” to restore the country’s physical, emotional, and economic health. The programs also will be made available worldwide to maximize their beneficial impact.
The mission includes taking on the very effective anti-vaccination movement, which contributes to vaccine hesitancy. Compounding the problem is the reality that minority communities are less enthusiastic about vaccinations due to historically-based justification for being suspicious of government-led medical efforts.
With an extra sensitivity towards making information intelligible and digestible to the vast majority of the nation’s populace, “Vax Facts: The COVID-19 Vaccine Truth™” is a fact-based program serving as a foundational nonpartisan source of much-needed information for the American public and beyond. The programs will include analyses of what reasonable societal obligations are when it comes to individuals protecting others.
When combined with the possibility of periodic variants of the virus which may be more contagious and even deadlier (and which may require a booster shot) achieving sufficiently high vaccination rates has become even more challenging despite their critical importance. It is just as important to address the lack of confidence in and knowledge of Science many Americans now have, hence, adding yet another dimension to the challenges confronting public health officials — i.e., educating Americans about Science.
“Vax Facts” addresses these multiple challenges head-on by featuring the world’s most prominent medical and scientific experts while proactively including guests who are concerned, hesitant and, in some cases, opposed to vaccinations. There will be a special emphasis on ensuring people of color and others of different socioeconomic strata are significant participants in the conversation to make certain their concerns are fully addressed.
Most importantly, the podcasts and video programs will be targeted to the approximately 30% of the population which includes the vaccination-hesitant people who have the potential to change their minds.
This assumes the anti-vaccination cohort, which holds immutable positions and constitute about 25% of the population, are not the primary targets for this series; rather, the “convincible” will be most highly targeted. Nevertheless, the program will be aggressively provided to as many potential audience members as possible so as to reinforce positive attitudes regarding vaccinations as well as create openings for the most unyielding.
So, rather than ignore those opposed to vaccinations (including their leadership) or those who simply are hesitant to accept vaccination science, a key feature of the program will be to discuss and debate specific objections to and concerns about vaccinations with highlighted fact-checking features. In addition, listener participation will be a major part of the program with questions submitted via email, text, and Social Media. These will be answered on-the-air to make certain all concerns are addressed.
A Website will accompany the show to create a “One Stop Shopping” experience for listeners. It will feature links to all the programs plus Q&A as well as charts, tables and graphs with easy-to-understand explanations. Links to peer-reviewed research studies also will be provided with intelligible descriptions for lay people.
The Website also will serve as a fact-checking site for each show (whether a video program or a podcast). When available, USA Talk Network will deploy its unique “Definitive Programming” fact-checking concept for the online versions of both the podcast and television (video) productions of the programs. This actually involves interrupting a program to highlight the findings of fact-checking a statement made by a guest.
Aaron Harber, host of “The Aaron Harber Show™” (HarberTV.com/Info) is the ideal moderator of the program. Aaron’s expertise in successfully communicating complex issues in medical and scientific fields has been demonstrated over the years during his extensive radio and television broadcast career. And his connections to diverse groups and their leadership gives the program immediate access to its target demographics.
In addition, Aaron’s recognized skill at interacting with listeners and viewers (honed during his “live” Talk Radio career and Public Broadcasting “live” call-in television programs) will attract an audience whose members will include the key demographic targets to which the program aspires. Aaron is donating his time as the host and moderator of the series.
For many years, Aaron has been focused on the urgent need for Americans to have a better understanding of Science. This will be one of the topical dimensions of the program and the wide variety of guests who will be on the show. The fact Aaron is highly respected by those on both the Right and the Left make him uniquely positioned to make the endeavor a major success.
A sample of some of Aaron’s previous guests from medical and other scientific fields who already have been with him personally in studio or on location on “The Aaron Harber Show” include the following (titles also may include other positions held by a guest before or after their show appearances with Aaron:
- Regina Benjamin, U.S. Surgeon General
- Seth Berkley, CEO, Gavi, the Vaccine Alliance
- Kim Bimestefer, President, Cigna Mountain States (Colorado, New Mexico, Utah, and Wyoming)
- Josh Brody, Director, Lymphoma Immunotherapy Program, Mount Sinai Icahn School of Medicine
- Ken Davis, President & CEO, Mt. Sinai Medical Center
- Lisa Davis, V.P., Health Affairs, MedIummune (now V.P., Communications, Northrop Grumman)
- Sylvia Earle, Oceanographer, TIME “Hero Of The Planet”
- Ezekiel Emanuel, Founding Chair, National Institutes of Health, Department of Bioethics
- Anthony Fauci, Director, NIH Institute of Allergy & Infectious Diseases
- Bill Frist, Professor of Surgery, Vanderbilt University School of Medicine; Clinical Professor of Surgery, Meharry Medical College; former U.S. Senate Majority Leader
- Sam Gandy, Mount Sinai Icahn School of Medicine Professor of Alzheimer’s Disease Research, and Director, National Football League Neurological Care Center
- Bruce Gellin, President of Global Immunization, Sabin Vaccine Institute
- Julie Gerberding, Executive Vice President, Strategic Communications, Global Public Policy and Population Health and Chief Patient Officer (first woman to be the Director of the CDC)
- Garth Graham, President, AETNA Foundation; V.P., Community Health and Impact, CVS Health
- Darrell Kirch, President, Association of American Medical Colleges
- Dick Krugman, Dean, University of Colorado School of Medicine
- Eric Lander, Founding Director of the Harvard-MIT Broad Institute
- Donna Lynne, Senior Vice President & Chief Operating Officer, Columbia University Irving Medical Center; CEO, Columbia Doctors (former Group President, Kaiser Permanente [Colorado, Hawaii, Oregon, Washington]; former Executive Vice President, Kaiser Foundation Hospitals & Health Plan)
- Alonzo Plough, Vice President, Research-Evaluation-Learning and Chief Science Officer, Robert Wood Johnson Foundation
- Uwe Reinhardt, James Madison Professor of Political Economy & Professor of Economics & Public Affairs, Princeton University
- Eugenie Scott, Executive Director, National Center for Science Education
- Andy Slavitt, Acting Administrator, National Centers for Medicare and Medicaid Services
- Gary Small, Director, UCLA Longevity Center, Semel Institute for Neuroscience & Human Behavior
- Mike Taylor, FDA Deputy Commissioner, Foods & Veterinary Medicine
- Shirley Tilghman, Founding Director, Lewis-Sigler Institute for Integrative Genomics, President, American Society for Cell Biology, President, Princeton University
- Eric Topol, Founder and Director, Scripps Research Translational Institute
- Nora Volkow, Director, National Institutes of Health, Institute on Drug Abuse
A small sample of the people of color who have been on the program include Byron Allen, Regina Benjamin, Linda Chavez, Henry Cisneros, Lisa Davis, Jennifer Eberhardt, Jason George, Alicia Georges, Fatima Goss-Graves, Garth Graham, Eric Holder, Dolores Huerta, Jesse Jackson, Lisa Jackson, Valerie Jarrett, Clifton Kinnie, Khalid Latif, John Legend, John Lewis, Esai Morales, Dambisa Moyo, Kweisi Mfume, Joe Neguse, Michelle Obama, Farah Pandith, Federico Pena, Alonzo Plough, Colin Powell, Ken Salazar, Hilda Solis, Michael Steele, Ray Suarez, Nichelle Turner, and Wellington Webb, among many others nationally and regionally.
People of color from Colorado who have appeared on the show with Aaron include Polly Baca, Patricia Barela-Rivera, Juanita Chocon, Crisanta, Michael Hancock, Reginald Holmes, Dominick Moreno, Debbie Ortega, Rick Palacio, Annette Quintana, Yrma Rico, Reggie Rivers, Rosemary Rodriguez, Dee St. Cyr, Penfield Tate, Bill Vidal, Elbra Wedgeworth, and Angela Williams, among others.
Major platforms such as iTunes, Spotify, Stitcher, Google Play, Overcast, and PocketCasts, among many others available to USA Talk Network (the production company for the program) may be used to broadcast the program and make it available to listeners at their convenience 24/7.
The show also will include commentary from the host as well as a major Social Media engagement effort. Additionally, a video version of the program will be produced for television and/or other broadcast platforms. The show is expected to be offered at no charge worldwide, depending on platform decisions.
A new program will be made available up to seven times a week (depending on funding) so as to establish a high level of engagement while developing a dedicated audience. By deploying a major national and international Social Media initiative, the number of listeners who have access to and can download the program as well as then engage with the show will be maximized.
Viewer and listener engagement will be vital elements of the show. Funding of the series will be done in conjunction with the Democracy and Media Education Foundation, an IRS-approved tax-exempt 501(c)(3) public charity. Support for the series can be provided to the DMEF or USA-TN.
Aaron is widely recognized as a superb moderator and an expert with academic and professional experience who has had direct exposure in many fields including Economics, Energy, Environment, Finance, Government Regulation, Health Care, International Relations, Politics, Ethics, Law, Media & Press, Medicine, Science, Citizen Rights, and Consumer Affairs (including hosting “The Watch Dog” citizen rights and consumer affairs Talk Radio program at the beginning of his media career).
Aaron has the special ability to open people’s minds via reassuring viewers and listeners by encouraging them to consider key facts. He queries his guests with many of the same questions his listeners have. And he has set an example of openness by respecting other perspectives. His personal commitment to everyone’s welfare was exemplified by his decision to volunteer to be included in COVID-19 vaccine trials.
A graduate of Princeton University’s Woodrow Wilson School of Public & International Affairs (concentrating in Economics) and Harvard University’s John F. Kennedy School of Government (concentrating in Ethics), Aaron has an extraordinary knowledgebase as well as the ability to get some of the most sought-after guests on the planet. He is exceptionally well-positioned to successfully host this program.
Aaron is the recipient of the prestigious “Broadcaster of the Year Award” (HarberTV.com/Award). Aaron serves as the voice of all citizens by taking on all sides, albeit in an entertaining manner. He was designated by TALKERS MAGAZINE as one of America’s “Most Important Talk Show Hosts,” in competition with Rush Limbaugh, Howard Stern, and 5,000 other hosts, when he started his career in Talk Radio.
Aaron also won the prestigious “Geosciences in the Media” award from the almost 40,000 member AAPG in honor of his record-setting work in the Energy & Environment arena, where he has done more programming than anyone else in the history of broadcast television (327 energy- and environmentally-related programs with 458 guests).
The program’s high-level, yet intelligible, analyses of salient issues further distinguishes it from other shows. Aaron directly engages listeners and viewers at a deeper level by providing them with the information they need to make their own decisions.
“The Aaron Harber Show” features top-tier guests, including Presidents, Supreme Court Justices, Secretaries of State, Cabinet Secretaries, Heads of State, Ambassadors from and to the U.S., major business leaders, leading scientists, academicians, and celebrities. All guests on “The Aaron Harber Show” always have appeared in person with Aaron, either in studio or on location. A sample of those on-air guests who already have appeared together with Aaron include the following:
Madeleine Albright Philip Anschutz James Baker Alan Blinder
Erskin Bowles Eli Broad Stephen Breyer James Cameron
Jimmy Carter Elaine Chao Mona Charen Michael Chertoff
Deepak Chopra Bill Clinton Bob Costas Kevin Costner
Diana DeGette Dick Durban Ezekiel Emanuel Anthony Fauci
Steve Forbes Jason Furman Ruth Bader Ginsburg Amy Goodman
Jane Harman Michael Hayden Eric Holder Dolores Huerta
Brit Hume Walter Isaacson Jesse Jackson Valerie Jarrett
Paul Kagame John Kerry John King Nicholas Kristof
Paul Krugman John Legend John Lewis Gina McCarthy
Mark Meadows George Mitchell Robert Mueller Lisa Murkowski
Ralph Nader Craig (Craig’s List) Newmark Queen No’or Grover Norquist
Michelle Obama Sandra Day O’Connor Mehmet Oz (Dr. Oz) David Petraeus
T. Boone Pickens Colin Powell Dan Rather David Rubenstein
Howard Schultz Jeff Sessions Al Simpson Jerry Springer
Oliver Stone Richard Trumka Donald Trump Ted Turner
The television show is broadcast several times each week on COMCAST systems in multiple states. It also is broadcast over-the-air in Denver and other cities on KCDO-TV Channel 3 (via satellite on DISH Network and DirecTV as well as on various cable systems — all on Channel 3) and in other states. It is available to over 15 million viewers via antenna, cable, and satellite, and also is accessible worldwide 24/7 online.
The television show previously completed a 26-program national broadcast series on Mark Cuban and AEG’s AXS TV, where it was available to 61 million households and 127 million viewers (including AXS TV and the show’s already existing broadcast and related platforms). Certain special shows, such as Aaron’s exclusive program series with former FBI Director Robert Mueller, produced in 2018 and seen by over 537,000 viewers across multiple platforms, also are available online (HarberTV.com/Mueller). For more information, contact Producer@HarberTV.com. Thank you!
COMMENTS FROM ICONIC TELEVISION INDUSTRY LEADERS
Clark Bunting, former President of the DISCOVERY Channel. “What sets Aaron apart is his remarkably diplomatic approach — asking the tough questions most hosts shy away from and then, without offending his guests, adroitly eliciting surprisingly candid and often profound answers.”
John Sie, founder and former Chairman & CEO, STARZ Entertainment Group. “The Aaron Harber Show” offers our nation a desperately needed, fact-based forum for civil discourse and problem-resolution.
By featuring the world’s most prominent guests sharing their perspectives across the political spectrum, the program objectively informs viewers so they can come to their own conclusions. Aaron’s extraordinary depth of knowledge, experience, and wit allow him to probe at deeper levels while simultaneously entertaining his ever-expanding audience.“
Joseph Koker, former President, Television Station Group, ION MEDIA NETWORKS. “‘The Aaron Harber Show’ continues to win kudos from all sectors of the political spectrum. The nonpartisan and non-confrontational forum he anchors provides for a free-flowing discussion of important issues of the day. This makes his show timely, educational and entertaining.”
Richard Buchanan, former Vice President & General Manager, Content Services, COMCAST. “As a result of the credibility Aaron has amassed via his nonpartisan reputation for seeking the truth, he uniquely fills the void in the programming landscape dominated by polarizing political commentary which simply echoes the point of view of its audience. Because Aaron reaches people across the entire political spectrum and provides them with accurate and balanced information, ‘The Aaron Harber Show’ has the potential to be transformational at a time the Media urgently needs to meet the obligations of the Fourth Estate.”